Know Thy Data: Setting the Stage for Data Analytics
You can’t tell a data story until you know thy data. According to Socrates, true wisdom is knowing what you do not know. Data on its own is meaningless until you form relationships and correlate it to increase understanding. Every organization knows that information and data are abundant. But amidst an abundance of data, what do we do with it? The key lies not just in the data itself, but what we do to inform and communicate the data story.